Whatever it was created for, I see there are a couple of key uses - this isn't rocket science but more of an overview for those who don't use it - and there lots out there.
If you're an interesting person of some notoriety doing interesting things then its an opportunity for fans to get closer. Its a useful early warning system with more and more services using it to quickly communicate current service status. Its a quick way to share information via links, within an interested community.
The most interesting is asking questions. I've been in several situations where a quick tweet has given a great spread of opinion and answers from followers who I respect.
I should note, my respect is built from who they are connected too and from what they are saying, not just because they follow me!
Twitter is not about just writing lots of tweets which no one reads. It then seems a waste of time and a mere ego massage.
There are lots of PRs using Twitter. There are those who use it to communicate with the media - nice! Then there are those who just use it to 'sell' what they are doing - not so nice! Then there are those who are on it because they've been told to and have no idea what to say - that's just ugly!
So what do I use it for:
1. Asking questions, I recently made a laptop buying decision based on Twitter feedback and conversations.
2. Interesting articles and commentary - its often a great source of pitch info.
3. Direct messaging. Being true to my nick name - I don't like long winded messages to people. Twitter has given me the perfect tool to talk to people but am very restricted to the length and depth of the conversation - perfect!
.......you should never meet your heroes as you’ll always be disappointed… well we’ve been working with Sarah Beeny this week on the launch of Tesco for Schools & Clubs and I’ve got to say that she’s absolutely as funny, friendly, down to earth and down right sexy as we all hoped she would be.
She had a lot to live up to. We’re all avid watchers of Property Ladder and love nothing more than to see stubborn would be property developers resist Sarah’s advice and then squirm in her presence when they realise they definitely should have. We girls want to be friends with her and most of the guys in our office admit fancying the pants off her. None more so than his lordship who admits to an embarrassingly MAJOR crush – so much so that the very fact she now knows he exists is enough to keep him daydreaming away happily for months... pretty sad really.
With all this hype we were all slightly nervous that the real person couldn’t possibly match up to our expectations and that our dreams would be shattered. Well not so dear reader, she’s absolutely fabulous. She’s a true professional with no airs and graces, flexible to the random demands of PR, always up for a laugh and always ready to get the job done in her lovely way. Book her, book her, book her - you won’t regret it.
If, like me, you follow Jonathan Ross or Phillip Schofield on Twitter you may have seen them post about a blog with a very useful Tweet Guide. Lucas Black has written a basic guide to Twitter over on his blog, Sometimespace.
Just last night I was wondering what the difference was between a direct message, a Re-Tweet and a standard @reply, so found this incredibly useful. And the best thing about it was it was easy to understand. I often get very confused by jargon, especially twitter jargon, so thank you Lucas Black!
This post is equally useful, easy to understand and covers pretty much everything you'd want to do on Twitter, so thanks to Michelle Rafter over at her blog Freelancing in the Digital Age.
The following email exchange takes place between 6pm and 7pm. Events occur in real time.
From Michael:Standing on platform at Finchley Road. There are 2 ex-East Enders actors standing next to me. The bloke who slashed his wrists in real life - Chris something and the posh bird who was the daughter of the dodgy bloke who was also in the Bill.
How celeb! I'm going to sit near them on the train too!
From Michael: (one minute later)They bumped into each other outside the station. He is disputing a contract - she has perma tan.
From Michael: (one further minute later)How the mighty have fallen - neither have eaten all day and are now grazing on chocolate and grapes. Oh no chris had soup before he came out. She was in panto.
From Michael: (yet another minute later)they're going to something at Wembley and hope they get vip treatment - special passes. I bet its something Dancing on Ice!!! She shops at Primark.
From Michael: (one minute 30 seconds later)He's had his ipod stolen but although there were pics and movies there was nothing too bad. He said pics of Denise - I reckon VanOuten.
From Emily: I have no idea who they are!
From Michael: Chris Parker - have no idea what the birds name is - I think her character was Rose - she was friends with Stacey
From Sarah: I have no idea who or what you are talking about but well done. Abbie is resident Enders enthusiast - so Abbie follow the chain of Michaels emails and be excited (fergawdsake)
From Abbie: Yes I know him. He was Alfie's brother. I've seen him having dinner with Denise Van Outen, they're good friends and he gave her a cd! Don't know who she is.
From Emily: Ruby! Who is now a copper in The Bill. Her dad was Johnny.
From Michael: Thank you - its been playing on my mind!
From Emily: And she was on Dancing on Ice so I bet that's where they're off to tonight
From Emily: Not dancing on ice. Strictly. She also came 9th in the Eurovision Dance contest 2008
From Sarah: Enough please - Obama Street is v busy and can not be disturbed anymore.